Archive for Author kristin

Why I Empower and Collaborate with Women | Kristin Rohan:

I seem to be on a roll to share my stories…huzzah!

Last time I shared why I started — and in telling that story, I uncovered a deeper story as to why I really started empowering and collaborating with other women.

This video is brief and doesn’t go into the details of being harassed throughout my life — in school, socially and professionally; becoming a crusader and a lifetime of fighting for the underdog; struggling with body image issues and having an eating disorder until my early 20’s; and accidentally discovering Women Studies at San Jose State University that changed the course of my life.

I could have given up and been a victim, yet I didn’t. Because I had amazing female role models (mainly my Mum, my Aunts, and my Grandmothers), I continued to learn, live, love and laugh…A LOT!

Because of these relationships (and a strong spirituality), even in my darkest hours, I knew I’d be okay and I KNEW I was destined to collaborate with and empower women. I sure found some excitement along the way! Luckily, I could eventually turn those incidents into life-defining moments that have shaped me into the Sassy Assassin!

Those are stories for later…yet I wanted to share the brief version of why I empower and collaborate with women.

Everyone has stories and I love that I feel stronger about sharing them as I know they will strengthen my relationships.

And here’s my latest golden truth — when we can be honest and authentic with each other, those relationships become beautiful connections. And out of beautiful connections, our lives become deeper and I believe we zoom even faster to living our dreams.

So enjoy a little slice of the Sassy Assassin and I hope it encourages you to share your story — if anything, share them with me. I’d love to hear them!

Are you ready to step into YOUR Super Power? Let’s have a chat (, 0458 068 626 (AUS) or 310 292 3026 (USA)) – I offer 30 minute complimentary consultations so you can decide when you are ready to live your most magnificent life!

A is for Ask… ABC’s for Confidence, Marketing & Business

A is for Ask…what do YOU want?


Don’t be afraid to be honest about what you want. Don’t wait for someone to recognise that you deserve something — take charge of your life and your future.

Sassy Secret: What can you ask for?

  • a raise
  • a day for yoursel
  • support from a mentor
  • a reminder from someone you love that you are awesome!

If you’d like support about how to decide on what you want to ask, give me a shout…I’m here to support and empower you!

Sassy Assassin of SEO ABC’s…P is for Passion…

Sassy Assassin of SEO & Social Media ABC’s…

P is for Passion…Let your passion and authenticity come out in content. If you’re excited about your biz, your fans will be. Build a genuine and enthusiastic tribe. They will do more for word of mouth marketing than any other venue.

Let your passion come out in your videos and your blog posts, too!


Need help with discovering and executing your passion for business?

Call The Sassy Assassin of SEO and Social Media on 310-292-3026 or email me at

Sassy Out!

Sassy Assassin of SEO ABC’s…O is for Ongoing…

TheSassySEO ABC’s…O is for Ongoing. Optimizing and improving your presence is ongoing – this means new and valuable content plus continuous conversations in social media (especially Google+). Your site isn’t “done” because you “SEO” your site once. Analyze the results (Analytics) and make improvements.

Need help with an ongoing optimization plan and execution for your business?

Call The Sassy Assassin of SEO and Social Media on 310-292-3026 or email me at

Happy Optimizing!

Sassy Assassin of SEO ABC’s…M is for Meta Data…

Sassy Assassin of SEO ABC’s…M is for Meta Data… Ensure your Titles & Descriptions are relevant & mirror content. They sell your business in organic search and are still important tactics for a well-optimized site. Don’t skip them!


Need help with your Meta Data?

Call The Sassy Assassin of SEO and Social Media on 310-292-3026 or email me at

Happy Optimizing!

Sassy Assassin of SEO ABCs…L is for Linking…

TheSassySEO ABC’s…L is for Linking…Linking still important. Look for relevant directories ONLY, comment on relevant blogs + link back to site. be a part of the conversation — don’t buy links!

Need help with an ethical and valuable Linking Strategy?

Call The Sassy Assassin of SEO and Social Media on 310-292-3026 or email me at

Happy Optimizing!

Tales of a Marketing Adventure (or why I get excited to help businesses grow)

As I perch on the dawn of another chapter for KristinRohan, SassyAssassin and SomethingSweetandSassy, I want to share what REALLY excites me about helping businesses grow.

I’ve been doing A LOT of Marketing and Media (specifically SEO & Social Media for the last 10 years) and started my SassySEO business to offer something different — something strategic, something holistic, something simple, smart and yes, even sassy. Yet I realise I also offer something fun…I want to go on an adventure with my clients and empower, support and celebrate them becoming confident and magnificently successful business women — and connect us all together so we are changing the world.

Marketing is an adventure. if you are not quite ready for the adventure — and stick to the basic tested principles, your growth will only get you so far. If you are up for an adventure — tapping into your passion, your community, and adding something exciting to your business, the possibilities are endless.

My philosophy for marketing…telling stories (on your blog, on your site and social media channels, in your videos, and even with your images!)  to create an experience so your community will share their stories, and you build a bigger community of people who share your passion, your purpose and enjoy being on the journey with you.

Word of mouth marketing is still the strongest way to grow your business. How awesome that social media embraces, enables and empowers this!

Do I still believe and practice SEO and social media? Of course — those the are tactics that enhance the relationships you build and the content you create, that add value and are relevant to your community.

Am I going around in circles? YES — that’s how business works — call it sales, marketing and service; call it the buying / engagement cycle — call it whatever you want but CALL ME if you are want this kind of growth and adventure for your business.

Why am I writing this? I want to be clear about what I offer, what I value and who I can best help.

I love how Seth Godin thinks — he’s one of my mentors (though he doesn’t know it). Here are some excellent posts from him about stories, tribes and marketing.

He gets it. I get it. You can get it, too. I see you nodding your heads when we chat. Now let’s do something about it. Let’s go on an adventure.

Call me on 0458 068 626 (AUS) or 310.292.3026 (USA). You can also email me at Can’t wait to hear from you…CHEERS!

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